Valentino has presented a new cosmetics line that includes nearly 40 shades of foundation, 50 lipsticks of different colors, blush, powder, eye shadow, and eyeliner. The main accessory of the collection is a bright red clutch bag on a gold chain, where you can put your lipstick, bronzer, or any of the mentioned beauty products.
The brand announced that all products are universal and have formulas that are experimental and based on a couture approach. By the way, the lipsticks and palettes come in replaceable shades, so you can change and wear them in a beautiful designer shell.
“Valentino Beauty is a Human Beauty, a couture makeup open to all genders, ages, and cultures,” commented Pierpaolo Piccioli, the creative director of the Valentino fashion house. He also directed the advertising campaign to celebrate the launch of the line.
Various male and female models, including Benedetta Piccioli, the creative director’s daughter, took part in the campaign. You can already purchase beauty products on the brand’s website. Valentino also plans to release limited edition makeup collections for each show.
